• Acid wash
  • Softener wash
  • Slub weave
  • Lightweight
  • Signature neck tape
  • Damask woven labels
  • Men's
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    The Normal Brand Louis Button Down

    Named after our own stomping ground, we used slub yarns for texture in a light weight so it breathes really well. With our biggest spring collection of wovens to date, we decided to give you more of what we do best. Bringing in over 30 styles of different color ways using classic spring colors while still maintaining the classic worn in vintage look The Normal Brand is known for. We made these shirts from materials such as twill, yarn, and slubbed fabrics in order to give our shirts a soft yet durable feel with a lighter weight so you can stay cool when mother nature turns it up a notch.

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